GLOWGROUP

Creator Management Agency

Empowering creators to build meaningful, sustainable careers

GLOWGROUP partners with select creators who want more than brand deals— they want a lasting legacy. Based in Seoul and Los Angeles.

About Us

We've been on both sides of the industry

Born from firsthand experience in brand marketing and content creation, we understand what creators truly need to thrive. Our dual perspective shapes everything we do.

Learn more

What We Do

Full-service management for creators who want more

01

Brand Partnerships

Strategic collaborations with brands that align with your voice and values.

02

Contract Negotiation

Every deal reviewed and optimized. We protect your interests.

03

Career Strategy

Long-term planning for sustainable growth beyond viral moments.

04

Content Direction

Strategic guidance backed by insider brand knowledge.

Featured Talent

Meet Heylina

View all talent
Heylina - K-Beauty & Skincare Creator

@heylina2484

K-Beauty & Skincare Creator

300K+

Followers

17+

Brand Partners

30×

Revenue Growth

From Anua marketing team to 300K followers in under a year. Hyerin brings insider knowledge to authentic skincare content that resonates.

Content

See the magic in action

Trusted By Leading Brands

AnuaAmore PacificBeauty of JoseonMedicubeTorridenAmazonLG BeautyD'albaMixsoonSkin1004PuritoYesStyleApril SkinRejuranArenciaKopherAnuaAmore PacificBeauty of JoseonMedicubeTorridenAmazonLG BeautyD'albaMixsoonSkin1004PuritoYesStyleApril SkinRejuranArenciaKopher

Get Started

Ready to build something lasting?

Whether you're a creator looking for representation or a brand seeking authentic partnerships, we'd love to hear from you.